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'Squid Game' Celebrity Drives 69% Surge in South Korean AI Advertising Stock


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Wider Planet Inc., a South Korean artificial intelligence-driven advertising company, experienced a remarkable 69% surge over two sessions following the announcement that 'Squid Game' celebrity Lee Jung-jae would become its largest shareholder.


Lee is set to hold three million shares after rights offering payment on December 20, which contributed to the stock's consecutive daily limit gains. The actor's association with South Korea's justice minister, a potential presidential candidate, and the widespread influence of 'Squid Game' have notably impacted various stocks, making entertainment a focal point for enthusiastic retail traders in the nation.

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