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NetDragon Invests $20M in Rokid for Metaverse Partnership

HONG KONG, Nov. 20, 2023 /PRNewswire/ -- NetDragon Websoft Holdings Limited (Hong Kong Stock Code: 777), a globally recognized leader in cultivating internet communities, has successfully concluded a strategic investment amounting to US$20 million in Rokid Corporation Ltd ("Rokid"). This significant investment is not only a testament to NetDragon's commitment to innovation but also marks the beginning of a robust 5-year strategic partnership between the two entities, aimed at exploring and seizing the vast array of opportunities within the dynamic realm of the metaverse.



Rokid, a distinguished player in the augmented reality (AR) industry, stands as a pioneer with a strong focus on human-computer interaction technology. The company, founded in 2014, is at the forefront of developing cutting-edge hardware and software products, including AR glasses and the YodaOS operating system. Rokid's innovative solutions, encompassing speech recognition, natural language processing, optical display, semiconductor platforms, and hardware design, have garnered global recognition.


NetDragon's expertise, particularly in scaling internet and mobile platforms in gaming and education sectors, positions the company as a strategic investor with a keen eye on the potential of AR technologies in shaping the future metaverse landscape. With a history of successful titles like Eudemons Online, Heroes Evolved, Conquer Online, and Under Oath, NetDragon has established itself as a reputable online game developer in China. In recent years, the company has expanded its portfolio to include online education, aspiring to create the largest global online learning community.


The collaborative efforts between NetDragon and Rokid are anticipated to accelerate the development of next-generation interactive user experiences, positioning AR as a central channel for user interaction in the metaverse. This collaboration is expected to usher in breakthrough innovations, particularly in education and gaming, creating a synergy that will redefine the possibilities within the metaverse.


Dr. Simon Leung, NetDragon Group Vice Chairman and Executive Director, expresses excitement about the investment, foreseeing AR as a pivotal technology for enabling the metaverse in the years to come. Dr. Leung envisions AR as a key element in enhancing user interactions within the metaverse, broadening the scope of use cases, and, notably, influencing education and gaming.


Misa Zhu, Founder and CEO of Rokid, shares enthusiasm about having NetDragon as both an investor and a close strategic partner. Recognizing Rokid as a leading unicorn in the rapidly growing AR industry, Zhu looks forward to leveraging NetDragon's knowledge in education and gaming, as well as their expansive global sales network, to explore new opportunities. The collaboration between NetDragon and Rokid is poised to inject fresh momentum into product development, fostering breakthrough innovation in the industry.


This partnership announcement comes at a time when both companies are making significant strides in their respective fields, setting the stage for a transformative journey into the evolving metaverse landscape. As the metaverse continues to captivate imaginations worldwide, the collaboration between NetDragon and Rokid represents a compelling alliance at the intersection of technology, innovation, and the future of human-computer interaction.

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